Why is my company called IMPOSTER? Because if we’re being honest, almost everyone who starts putting themselves out in the world feels like one. The first time you share an opinion publicly. The first time you say something with conviction. The first time you step forward and say, this is what I stand for. A small voice appears. Who am I to say this? For years, that voice kept many professionals silent. Because credibility used to come from somewhere else. From the company yo

It makes very little sense to me that I work in marketing and yet I spend an embarrassing amount of time mocking people who fall for it. Luxury lovers. Brand enthusiasts. Hype beasts. Logo people. And still — logos are everywhere. They run the show. If it’s not a logo you paid for, it’s a logo you aspired to. A station in life you’ve been chasing for years. Something that tells the world you’ve arrived . Labelling is inescapable. What people say about you eventually collapses

The nickname "Ramu" caught on like wildfire. To this day, I can’t explain how stupidly brilliant it felt at the time. My friend Shivu and...

The greatest criticism of me and my life is that I don’t listen. I didn’t listen to my teachers in school, I haven’t heard a word my...

I worked on my first film as an account executive at Grey Worldwide circa 1947, or some such black and white era, where I was still...

It happens quietly on an unsuspecting Tuesday afternoon, following a subtle altercation in Conference Room 978—an altercation that...

Shakespeare said it first; What’s in a name? Ask any personal branding expert and they’ll tell you… well, a lot. Sometimes even millions...

It’s easy to spot the most loved person on set. For most, it's the fancy-ass celeb who just showed up in a Maybach GLS 600. Some look up...

I got fired from my first job on a social media messenger app. I'd been out of college for all of three months and had somehow managed...

Imagine that you are about to meet prospective in-laws. You've done an immense amount of prep to ensure that the dinner goes exactly as...

I met Lanxy in 2017 when she came to India to reinvent herself (whatever that means). I believe that a series of serendipitous events...

The thing about Nikhil is that he helps out with chores quite regularly. On most days, his gender roles and responsibilities sensor is...

So I got to work pretty early this morning for a 9 am call with my manager, Ellen. We’ve initiated an urgent and highly confidential...

I’ve spent an afternoon immersed in the anatomy of a million yarns today. Trying to figure out if its cotton, viscose, silk, cotton-silk,...

The ominous arrival of the Daily Mail brought with it an unpleasantness. An unexpected visitor had come to the city gates. Unwilling to...

It happens all the time. You could be whipping up enchanted concoctions at Willy Wonka’s Chocolate Factory and there’s going to be that...

It's 10 am. I’m sitting on my bathroom floor. My abs are killing me. Allow me to explain. I grew up with a horrible pair of eyebrows....

The play by play of a coping strategy. You hate it when your friends call you to complain. “How silly,” you think, “If they’re this...

Day 1. Touchdown. You're greeted by the pungent smell of perspiration and contraband the minute you land and quickly whisked away on a...

This is Lanxi. Lanxi is a traveler from China. She came to India to rediscover herself (whatever that means). Lanxi is easily annoyed...